The Mother Lode Of Lead Generation Tips…
Imagine waking up, stretching your arms, plopping your feet on the floor, and grabbing breakfast.
You pour yourself a cup of coffee. You slap your computer: it whirs, beeps, buzzes, and dingles. Finally, you check your e-mail and your jaw slaps the floor…
Your inbox is flooded with leads!
You can’t even see the bottom of it. It would literally take you hours to read everybody’s messages, nevermind responding to them.
Wow, wouldn’t you be blown away? Most people would be.
But it’s a reality for some leaders…
The upper 1% of our industry.
Honestly, you could be terrible at everything you do. As long as your leads keep rolling in: You’ll make buckets of clams, you’ll be rolling dough and you’ll be raking in the big green.
Seriously, you could literally mess up everything else…
You could be the world’s worst copywriter, you could be a total jerk, you could even be a convicted criminal, and some people would still do business with you as long as you have your magical endless bucket of leads.
I hate to even say that, because it’s obviously easier to get leads if you’re a decent person, but the sad truth is, in our industry, leads are big money…
And you already know, some people will sell their soul to the devil for a gigantic stack of Benjamins, C-notes, Greenbacks, or Smackeroos.
So what’s my point?
The point is, leads are the life of almost any business and they’re easily converted into Dead Presidents, Bones, or Macaroni.
Which means, leads are worth their weight in gold – literally.
Fact is, there’s no more valuable possession on earth than a hungry list of leads willing to buy what you’re selling. And today, while I was strolling around the Better Networker forums I stumbled onto the mother lode of lead generation tips…
Please “Retweet” this post for your friends.
To your success,
Jason The “Better Networker”
The Jason Better Blog
34 Comments
Josh Garcia on March 3rd, 2010
Hey Jason,
Thanks for sharing that post on BN. I won’t sell my soul to the devil for leads. But generating leads is a fun process.
Have a great day…
Josh
[Reply]
March 3rd, 2010 at 12:35 pm
Hey Josh,
No problem. The thing I love about forums
is that it’s like a bunch of people got together,
spilled all their secrets… and basically wrote a book
more valuable than some products.
Whenever I’m running dry, I hit the forums for
ideas. 
[Reply]
Eric McMillan on March 3rd, 2010
Jason,
Hey man, if you are just so overwhelmed with leads that you can’t handle them, I know someone you can pass some on to ( <- THIS = ME)! PPC is probably the only thing you can do to get a huge flood of leads as a stand alone. However, I have to combine several different areas to generate my leads. Heading to the forum right now.
Eric McMillan
[Reply]
March 3rd, 2010 at 12:38 pm
Clever, 
I’m a big fan of PPC.
But don’t forget…
-Paid advertising
-Facebook Ads
-Banner Ads
-E-zine Ads
And so on…
I think too many people overlook
other sources of traffic because of
the cost involved… but if somebody is
willing to test and measure their results….
Paid traffic is a great way to go.
[Reply]
March 3rd, 2010 at 12:45 pm
I luvs me some Banner Ads. Untapped for the most part.
Thanks,
Eric
[Reply]
Mitchell Dillman on March 3rd, 2010
Hey Thanks Jason,
I always knew there were Tons of Great tips over at the BetterNetworker…It’s just a matter of spending the time to find all the valuable info.
And now, with you pointing me right to the Pot-O-Gold, I can’t go wrong…
Looks like it’s time to make some more Moolah, some Dough-ra-me, a little more of that Scratch we all just gotta have!
Now, I’m off to the BN to get informed…Thanks!
Mitchell Dillman
[Reply]
March 3rd, 2010 at 12:39 pm
Hey Mitchell,
Gotta love the forums.
It’s like having an encyclopedia
of what’s really working now at your
fingertips.
[Reply]
Mary Thayer on March 3rd, 2010
Hey Jason,
There is nothing better that waking up to an inbox full of leads! I have not met the day that it is overflowing YET but with action and applied learning it is only a matter of time!
Thanks for scoping out the good stuff over at BN…I’m off to see what your talking about now!
Have a fabulous day!
Mary Thayer
[Reply]
March 3rd, 2010 at 12:40 pm
Hope you enjoy Mary…
It’s one of my favorite forum posts. I like
to see what people are really doing…
Not only what they say they are doing.
[Reply]
Richard Walsh on March 3rd, 2010
Leads are king to be sure. That’s why I’m a certified ABN guy now. If you have half a brain you can disseminate the information on the betternetworker forums and find true gold (as you just did)for growing your business. Great post, never forget… no leads / no business it just is fact.
[Reply]
March 3rd, 2010 at 12:42 pm
You should come up with a card deck of
those sayings Richard.
No leads, no business.
No pain, no gain.
[Reply]
Wayne Vassell on March 3rd, 2010
Oh yes! A mother load of leads, we could all do with that. I will be heading over to BN right now as a newly upgraded ABN member – Hey hey!
Cheers for the tip off J.
Wayne vasseell, signing out…
[Reply]
March 3rd, 2010 at 12:42 pm
No prob,
I’ll be pointing out more forum posts
in the future if this is popular.
There’s a treasure trove of info
over there.
[Reply]
Jeff Faldalen on March 3rd, 2010
Hey Jason,
Great Article!!!
Seems like I am saying that a lot on your posts
Having leads, to me, is one of the greatest assets anyone can have.
I’ve been on the internet 16 years and it took a long, long time for me to finally see the importance of having a huge lead list.
Funny thing is…
It took going thru Dillard’s material over and over before it sank in
Thank you for your contribution to the industry,
Jeff Faldalen
[Reply]
March 3rd, 2010 at 12:46 pm
Hey Jeff,
Thank you… but my head is starting to get
inflated. You’re too nice.
I’ve gone through some books dozens of times. It’s
the only way to absorb everything.
Some of my books are highlited so much they look like
they got into a fight in a paint factory.
[Reply]
Derek Alvarez on March 3rd, 2010
“You could be the world’s worst copywriter, you could be a total jerk, you could even be a convicted criminal, and some people would still do business with you as long as you have your magical endless bucket of leads.”
Oh man, my head’s hurting ’cause I’m laughing so hard!
This was a great post, Jason — very entertaining.
It sure is fun reading this “treasure map” called the “Jason Better Blog” while searching for “the mother lode.”
[Reply]
March 3rd, 2010 at 12:54 pm
Thanks Derek,
I aim to entertain as long as it
hammers the point home.
Sometimes I take it to far… but that’s
usually when I find out… it hasn’t
gone far enough.
[Reply]
Ilka Flood on March 3rd, 2010
Wow! Great link, Jason. Thank you! I’ll definitely study all the valuable info there.
I also am reading an awesome book right now …
“Endless Referrals” by Bob Burg, on how to Network Your Everyday Contacts Into Sales.
[Reply]
Rhonda Miller on March 3rd, 2010
Thanks Jason,
Now that’s why I joined the ABN!!
Having this type of information is just a taste of what is in the ABN section of the BN and I’ve just started to learn.
This particular post in the BN is like a free e-book from the top producers.
Thanks so much for sharing,
Rhonda
[Reply]
March 3rd, 2010 at 4:29 pm
No prob,
If you happen to come across a forum post
you really like then send it to me too. Sometimes
I miss a few. I try not to.
[Reply]
March 3rd, 2010 at 4:41 pm
You’re pretty much on top of things, but if one really stands out, I will definitely let you know.
Thanks,
Rhonda:)
[Reply]
fred on March 3rd, 2010
What is the difference between buying leasds
and developinging them on line . If a person is looking for a home base business does it really make a difference which way they find out about
a business .
[Reply]
March 3rd, 2010 at 8:30 pm
Developing your own leads will most likely lead
to a more responsive list. Which means more, will
buy whatever you have for sale.
With that said, buying leads and paying for advertising
are two different things.
Bought leads, are a mixed bag. Most people I know who
have bought leads have been less than impressed.
Paid advertising on the other hand, gives you a chance
to develop your own leads fast. As long as you have
a solid plan/message to send them to. A way to monetize
those leads.
[Reply]
Chris Owen on March 3rd, 2010
Hey Jason, thanks for the forum tip. I haven’t been to that one yet. Since Mike started the thread, it will probably get a lot of attention.
Looking Forward to it.
[Reply]
March 4th, 2010 at 8:41 am
Hey Chris,
Yeah, it’s an older one. But it’s filled
with some of the best lead gen tips I’ve
read yet.
[Reply]
Scott Hubbard on March 6th, 2010
Jason, you’ve led us to some very good information through the comments on Mike Dillard’s article. Letting the readers know who I really am and then providing them with the information they are looking for has worked best for me. Thanks, Jason.
[Reply]
March 7th, 2010 at 10:14 am
Hey Scott,
Sometimes it great content gets buried under other
great content. I’m happy that a few people have found
that thread as useful as I have.
Thank you.
[Reply]
fred on March 7th, 2010
Not top change the subject ,can some one give me a few ideas to what they say whan they call
a lead for the first time ,and how they follow
up on the next call .I mostly call network markerters ,the problem I have been having is when I call them back I usually get a answering machine ,or they do not answer the phone.
HELP
[Reply]
Charles Holmes on September 14th, 2011
Jason,
What a great post. I’ve never hit the mother load of leads yet, but I get 3-10 every day. I’ve tried paid advertising, but haven’t got the best results yet.
I will try some of these other tips from the article, and some tips left in the other blog comments.
Content is king. But so is having lots of high quality, one-way links pointing back to your content. Most people forget that.
By the way, I found your blog post on the top 100 MLM blog list. I see why you are on the list. Great blog man!
Chuck
[Reply]
Hi Jason,
Content marketing is my main source of leads,although I’m still digging for the Mother Lode of leads.
More content = more leads.
Michael
[Reply]
March 3rd, 2010 at 12:33 pm
So true Michael,
The only problem these days is
keeping ahead of the next guy posting
content too.
[Reply]