More Traffic For Your Nerve Center or Blog With The ‘More Tag’

Wordpress More TagHey, I was reading through my comments last week and there was a really great question I think you’ll appreciate if you’re a blogger. It’s really something that’s easy to do… but it increases the number of page views you get. Which of course leads to more comments and “retweets” on your blog posts. And as long as you’re using keywords in your headlines this will also help your SEO.

What’s more, it will make it easier for your readers to see what your blog is all about. It’s almost like giving them a box of chocolates when they discover your blog.

Mitchell Dillman asked:

“I’ve noticed on many blogs that the articles are listed as an out-take, then when you click on the ‘continue’ text it takes you over to the entire article. Is this an add-on or widget device as well? If so, what is it called and does it install much the same way?”

Well, thanks for asking Mitchell.

It’s called the “more tag” and I’ll tell you all about it today.

Of course, I’m gonna assume you’re using Wordpress for your blogging platform. I think you would have to be crazy to use anything else these days. After all, it doesn’t cost you anything at all.

What Is The More Tag?

The “More tag” is just a bit of HTML code in Wordpress that cuts-off the content of your posts and hides it until someone clicks on the “read more” or “continued” link. It helps you fit more posts on to the first page of your Wordpress blog. Which means, new readers are going to see more of your posts… and the Google monkeys are gonna love you too.

I took a screenshot of what a front page post using the “More tag” looks like but you can just as easily see it in action by visiting the homepage of my blog right here.

More Tag Example

Above: The “More tag” in action. You see that little red arrow? Well that’s where my blog post cuts-off. You can click “Read more” to see the full post or go on to the next article. It’s almost like giving your reader a little taste of your posts before they read them.

Where To Find The More Tag Button:

You can find the more button right beside the bold, italics, and other buttons on your blog text editor in Wordpress. Of course, you have to be logged-in to see that in the first place. I tend to work in the “HTML” button instead of “Visual” so if you’re having any trouble matching my pictures that might be what’s happening.

It looks like the buttons below… but for some reason my picture keeps on getting cut off. It actually says “More” on it. So it’s easy to spot. The main problem being that it looks like all the other gray buttons in Worpress.

More Tag Button

How To Use More Tag:

Basically, all you do is click the “More” button and it adds a little bit of code to your post. It’s really that easy. Anything under this piece of code will be tucked away until your readers click your link. All sneaky like. :-)

More Code

But, what a lot of people don’t know (and I didn’t know until recently) is that you can actually control what the “More tag” says. You’re gonna love this…

How To Customize Your More Tag

I really have no idea how to describe this… so I took even more pictures. Essentially, you just click the “More” button and then you type what you want it to say. It should look something like my picture below… but you can write whatever you want.

Customize More Tag

Again for good measure…

You click the more button which brings up this code.

More Code

And it appears wherever you were typing at the time in your Wordpress post.

Then you edit it so it looks somewhat like our second picture. It’s easier to do than it is to describe. Then all you have to do is publish your post and test it by visiting your home page.

Customize More Tag

The only problem I have, and you probably won’t, is that I tend to forget to use the “More” tag occasionally and have to edit my post later. So it always helps to check your posts after you publish them. You would be surprised by what you miss from time to time.

Wrap up…

I know this is a simple bit of blogging advice but I didn’t even know what a “more tag” was four months ago and I figured there must be some network marketers and bloggers who are in the same boat today. With that said, I hope that you found this post useful and if you did I would like to hear your thoughts below.

Oh, and if you have any suggestions for future posts or “how to” articles, please let me know. I’m always looking for new ideas and I post about five times a week.

Thank you,

Jason The “Better Networker”

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31 Comments

Rebecca Geiger  on December 1st, 2009

As always a tutorial with coffee is the best tasting blog in the morning.

If you looking for ideas I sooo want to know how you get that Rockin opt-in form looking the way you do. I tried an opt-in form wp plug-in and ick.. not as pretty as yours… :) (hint hint- suggestion for topic) :)

[Reply]

Jason Reply:

Haha…

Hey Rebecca,

Yep, that would make a great topic. Till
then… there’s loads of designers out there
and I would stay away from the wordpress plugin
in favor of a paid autoresponder… at least until
more people have been guinea pigs. Hehe.

[Reply]

ken  on December 1st, 2009

Finally have my blog up and running with Thesis. I’ll need to help to make it as cool as yours! I appreciate the customizing tip for the more button. Here’s a new question… How do you take images of your web pages for this post? Ive been like a sponge for new info. 30 days ago I didn’t know what FTP meant….I thought it was an oil additive… like STP!!!

[Reply]

Jason Reply:

@Ken

Hey Ken, thanks.

Actually I have a little application on my macbook
called “grab” it lets me make a selection or take a full
screenshot as a .tiff then I convert it to a .jpg

There’s probably way easier ways to do this on a PC
but I haven’t looked into it. I know that’s probably not
a huge help… but that’s how I do it.

[Reply]

Perig Vennetier  on December 1st, 2009

Hi Jason, thanks for the reminder. You say at the beginning of the article:

“as long as you’re using keywords in your headlines this will also help your SEO”

Could you explain quickly why it will help with SEO?

Thanks

[Reply]

Jason Reply:

@Perig

Hey, thanks for dropping in. Although I’m no
search engine guru like Raymond Fong or Ferny
Ceballos. It’s my understanding that the more page
views and hits as well as links your site gets will
help improve your Google page rank too.

Maybe I’m off on this theory, but lining up ten posts
with keywords in the titles seems to be one of the major
SEO benefits here. As well as the increased traffic and time
spent on your blog… which helps the Alexa rating too.

Just thoughts. Let me know if you think my logic here is
sound. It might not be, but I’m open to learning from
you. Very cool of you to stop in. :-)

[Reply]

Hani  on December 2nd, 2009

Hey Jason,

I’ve been using the all the time, but never knew I could customize the wording on it….so cool!

Here are two Wordpress plugins that might help you out. They will automatically place the for your posts so you don’t have to do it yourself. They are also highly customizable.

1. Evermore: http://wordpress.org/extend/plugins/evermore/
2. Post Teaser: http://wordpress.org/extend/plugins/post-teaser/

Enjoy…
Hani

[Reply]

Jason Reply:

@Hani

Really cool Hani. I think people
would find these links handy.

I didn’t know I could customize it until
recently either. That’s why I thought it would
be cool to share this.

[Reply]

Mitcehll Dillman  on December 2nd, 2009

Well Jason, this made me smile…

By the way, last week, after you showed me how to implement this little trick, I did…and your Twitter plug-in ads a cool touch too. Thanks.

Now it’s off to bed. Just wrapped up an awesome Traffic Formula 2.0 lesson from my good friend Brian Fanale…Can’t wait to jump in and implement this info. Way too cool!

your friend and ex-contractor,

Mitchell Dillman
Eco Warrior

[Reply]

Suzi Beech  on December 2nd, 2009

Very handy info, as always, Jason!

For screen shots, I use a program called Jing. It’s very easy to use and give you options for how you’d like to use your screen capture.

Thanks for the useful information!

Suzi

[Reply]

Jason Reply:

Oh geeze,

I forgot all about Jing. But I didn’t
realize you could use it for screenshots too.
Very cool.

[Reply]

Ryan F.  on December 2nd, 2009

Jason,
I am new to WordPress and I am in charge of a WordPress blog site. I was wondering..how do you set up WordPress to have opt-in fields at the end of each of your posts? If you could provide any information, that would be greatly appreciated.

Thank You

[Reply]

Jason Reply:

Hey Ryan,

No problem. All you have to do is
copy and paste your autoresponder code
into the body of your blog post.

Most autoresponders let you generate forms
free of charge… then you just copy and
paste the code from their site to where you
want it.

Although if something went wrong with the
code… I seriously wouldn’t know what to do.
Forms are a little outta my league.

But… hope that helps you out. :-)

[Reply]

Ryan F.  on December 2nd, 2009

Jason,

Thank you for your help! So far it looks manageable, if I have any further questions I will post.

It is great that you take the time to assist those in need.

Ryan

[Reply]

Jason Reply:

No problem Ryan. I try when
I have the time. :-)

[Reply]

Ryan F.  on December 3rd, 2009

Jason,
I was wondering what widget you use that displays your “share post” the way it does after every post? The one that I have is not so easy on the eyes… I was looking for something that showed icons..

Any ideas?

Thanks,

Ryan

[Reply]

Jason Reply:

@Ryan

I think it’s a plug-in calles Sociable you’re looking
for. Let me know how it works. I checked… and that
seems to be the one I have activated here.

Hope that helps.

[Reply]

Ryan F.  on December 5th, 2009

Thank you for the lead on the Sociable plug-in! This is great!

[Reply]

Jason Reply:

No prob. :-)

[Reply]

Ryan F.  on December 5th, 2009

Jason,

I have another question :) . How do I go about creating an attractive opt-in similar to the one found on the top right-hand side of your site? I am not asking for an exact copy, just how can I creatively create and import one onto a blog-site? Thank you for all of your assistance, which has been big for myself and my employer!

Ryan

[Reply]

Jason Reply:

Hey Ryan

Welcome back.

A lot of people have asked about that. I
wish I had an easy answer but the truth is
your designer will take care of any visual details.

If you’re on a strict budget then you’ll most likely
have to deal with a “plain jane” ordinary opt-in box.

There may be widgets out there that I’m not
familiar with… but unfortunately… for some things
you do have to find a designer.

Many of these resources are shared in Traffic Formula 2.0
which is probably the best way to get up and running
online… at least in my opinion.

[Reply]

Ryan F.  on December 7th, 2009

Jason,

Thank you for the response. I guess I picked a popular question? Well, thank you for your advice. I will have to look into that. :)

Thanks!

[Reply]

Jason Reply:

Hey Ryan,

Yes. But it shows you’re on the right
track. Great minds think alike. Still.
With some things the answer isn’t easy.

With some things like design… the answer
is often spending a little bit of money on
someone who can do it faster than you can. :-)

And thank you for asking. Keep on rocking.

[Reply]

Ryan F.  on December 9th, 2009

Jason,

I appreciate the guidance and kind words.

Thank you

[Reply]

Jason Reply:

No worries Ryan.

I happy to have you here.

[Reply]

Arlie Bell  on February 21st, 2010

You have to express more your opinion to attract more readers, because just a video or plain text without any personal approach is not that valuable. But it is just form my point of view

[Reply]

Marwan Talodi  on April 5th, 2010

Guys, how are you doing? I need help with the look and feel of my blog, can any one help me what is the template jason better is using?

Thanks a million,
Marwan Talodi

[Reply]

Jason Reply:

Hey Marwan,

It’s a custom designed version…. similar to ppg. :-)

[Reply]

Marwan Talodi Reply:

Thanks, I am a student of Magnetic Sponsoring and attended the trainings online, but I don’t know how to customize it like jason better website, can you recommend some who can help me with customization?

[Reply]

Marwan Talodi Reply:

Sorry Jason, what is PPG?

[Reply]

Jason Reply:

The name of a similar wordpress template. :-)

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